
In an era where AI can draft proposals, automate invoicing, and even generate design options, the question facing firm leaders isn’t who to hire; it’s whether to hire at all. Traditional staffing models are being challenged by automation, global talent marketplaces, and an urgent need for agility. At the same time, the human dimension of business, culture, creativity, and trust is more important than ever. This webinar will challenge long-held assumptions about what a team should look like.
Presented by:

Steven Burns, FAIA, is an architect, technologist, and business strategist who works directly with architecture and engineering firm owners to help them rethink how they price, position, and grow their practices. With decades of experience in both practice and consulting, Steven has helped over 1,400 firms transition from commodity pricing to value-based approaches, typically seeing 15-25% improvements in project margins within the first year. His approach combines proven business strategy with a deep understanding of how architecture firms operate, creating practical frameworks that work in the real world of RFPs, client relationships, and competitive markets.
